WME and MVE have officially announced the signing of Uma Jammeh, the breakout star from Love Island UK. This collaboration is being referred to as a “360 management and agent partnership,” a move that both agencies describe as an “exciting new chapter” for Jammeh and their organizations.
Best known for her appearance on Season 11 of Love Island, Jammeh is not just a participant but also a London-based model, content creator, and television personality.
MVE Senior Vice President Claudia Parinello and Head of Talent UK Minnie Harding expressed their enthusiasm in a joint statement: “From the first moment we spotted Uma on screen, we recognized her star potential. We are excited to welcome her to the MVE family.”
They added, “Uma’s skills shine in everything she takes on, quickly making her a recognized name among brands and industry leaders. Together with Caroline Simensciu-Marin and Lola Oyewole from WME, we are poised to elevate Uma’s career on a global scale.”
Expressing her excitement, Jammeh commented, “I am thrilled to partner with WME and MVE. Both firms are renowned for nurturing global talent, and I am eager to see what we can accomplish together.”
For MVE, which was founded by popular YouTubers Caspar Lee and Joe Sugg, this development arrives shortly after the recruitment of former YMU agent Minnie Harding, a move that made headlines back in July. The agency operates as a joint venture with IMG, which is owned by Endeavor, connecting them to WME as a fellow member of the Endeavor family.